Supetar is the first place most visitors see when arriving on Brač. As the ferry approaches the island, you are welcomed by views of the harbour, stone houses along the waterfront, and the church bell tower rising above the town. That first impression often stays with visitors long after their holiday ends.
Supetar may not have the dramatic scenery of Zlatni Rat or the lively atmosphere of Bol, but it offers almost everything you need for a comfortable stay on the island.
The beaches are within walking distance of the town centre; there is no shortage of restaurants, history is present around every corner, and its central location makes it easy to explore the rest of Brač. That is why many visitors who originally planned to stay for just a few days often end up spending their entire holiday here.
Beaches in Supetar
One of Supetar's biggest advantages is that almost the entire coastline can be explored on foot. The beaches continue one after another, making it easy to find a spot that suits your holiday style.
Walking west from the town centre, you will first reach Banj Beach. This is the town's most developed beach and a popular choice for families spending the entire day by the sea. Along with sunbeds, beach bars and various facilities, it is home to the popular Wibit Aquapark, featuring floating obstacles and slides that can keep children entertained for hours. SUP boards and kayaks are also available for rent, and the sea is easily accessible even for the youngest swimmers.
Right next to Banj is Tri Mosta, one of the liveliest beaches in Supetar. It is known for its three large piers, where people spend much of the summer jumping into the sea. The atmosphere is relaxed and social, making it especially popular with younger visitors.
A few minutes further away is Vela Luka, one of the very few sandy beaches on Brač. For that reason alone, it is often the first choice for families with small children. Shallow water, natural shade from pine trees and a calmer atmosphere create a completely different experience compared to the beaches closer to the town centre.
On the eastern side of town, you will find Acapulco Beach, located right next to the ferry port. At first, swimming beside a busy harbour may sound unusual, but that is actually part of its charm. While enjoying the crystal-clear sea, you can watch ferries arriving and departing and experience the energy of the island's main port.
Further east stretches Vrilo, a long pebble and rocky beach surrounded by pine trees. It is one of those places where spending the whole day comes naturally. There is a restaurant nearby, plenty of shade during the hottest part of the day, and this is also the starting point for popular kayaking tours towards Splitska and Postira.
A local tip? Arrive early in the morning if you want the most enjoyable experience. Supetar does not attract large numbers of day-trippers like Bol, so even in August, the beaches rarely feel overcrowded. Still, mornings offer the calmest atmosphere, more pleasant temperatures and the most beautiful light.
Attractions Worth Visiting in Supetar
The sea is the main reason most people come to Supetar, but it is not the only one.
The town centre is dominated by the Parish Church of the Annunciation of the Blessed Virgin Mary, whose bell tower has become one of Supetar's most recognisable landmarks. Next to the church is an early Christian mosaic from the 6th century, one of the best-preserved examples in Dalmatia. The entire complex, including the church, school and clock tower, is protected as a cultural monument and is among the most photographed locations in town.
Many visitors notice an unusual building on the peninsula beside the cemetery even before stepping off the ferry. This is the Petrinović Family Mausoleum, standing above the sea in a remarkable setting, it is a place where most visitors naturally stop for a few minutes.
In the heart of town, you will find the Ivan Rendić Gallery. Besides its permanent collection dedicated to the artist, the gallery hosts exhibitions, concerts and cultural events throughout the summer, making it worth checking the current programme.
If you have a car or bicycle, make time to visit Škrip. As the oldest settlement on Brač, it preserves more than 5,000 years of history, from the Illyrians and ancient Greeks to the Romans and defensive towers built during Ottoman threats. The Brač Island Museum is one of the best places to learn about the island's rich past.
Activities and Excursions from Supetar
One of the reasons many visitors choose Supetar as their holiday base is its excellent location. Almost every part of Brač can be reached within a relatively short drive.
Sea lovers can rent kayaks or SUP boards at most larger beaches and explore the coastline independently. One of the most popular options is the organised kayaking tour from Supetar through Splitska to Postira. The route covers around seven kilometres and takes about three hours, passing hidden coves and stretches of coastline that cannot be seen from the road.
To explore the island's interior, many visitors rent bicycles, e-bikes or quads. Beginners often choose the circular route through Mirca and Sutivan, while more experienced cyclists take on the climb to Vidova Gora. Most cycling routes follow local roads, so extra caution is recommended, although traffic is generally moderate.
Not far from Supetar, you will find Wild Brač, known for its horseback riding tours. In addition to traditional rides through nature, they also offer swimming with horses, an experience that often becomes one of the most memorable moments of a holiday.
If you would like to discover Brač through the stories of local guides, several organised tours visit places such as Blaca Hermitage, Vidova Gora and Škrip. It is an excellent option for travellers with limited time who want to see more than the island's most famous tourist spots.
Supetar is also a convenient starting point for boat trips to nearby islands, the Blue Cave, Omiš and Split. Simply take a walk along the waterfront in the evening, and you will find many offers for both private and group tours.
Events in Supetar
During summer, Supetar hosts one of the richest event programmes on Brač.
Supetarsko Lito brings together concerts, exhibitions, theatre performances and cultural events throughout the season. Most programmes are open to the public and take place in beautiful seaside locations or within the historic town centre.
A special place in the calendar belongs to Supetar Municipality Day, the traditional celebration of the town's patron saint. The procession, live music, social gatherings and local food transform the town into a large open-air stage.
In early August, it is also worth visiting nearby Mirca for the Mutne Kale event. Art exhibitions, live music, grilled sardines and a glass of wine create an atmosphere that is difficult to describe but easy to remember.
Where to Eat in Supetar
For a town of its size, Supetar offers a surprisingly diverse food scene.
Nona Roka is located by the sea just outside the town centre. Its large terrace, open kitchen and focus on local ingredients have made it one of the most popular restaurants among visitors looking for traditional island flavours. If you visit, make sure to save room for Brač cake.
In the centre of town, Konoba Kala is run by a young local chef whose work has received Michelin recognition. Traditional Brač cuisine is given a modern touch, while many ingredients come from the restaurant's own production.
For a glass of wine after dinner, many visitors choose Oliver Wine Bar, a newer venue where you can taste wines from different Croatian regions, including several excellent labels from Brač.
If you visit Škrip, the Olive Oil Museum is well worth a stop. Along with learning about the island's olive oil tradition, you can sample a variety of local products.
Just a few minutes from Supetar, in the nearby village of Splitska, you will find Kod Tonča. Located right on the waterfront, it is known for simple local fish and meat dishes served in a relaxed setting.
If you are looking for high-quality local olive oil, we recommend OPG Sinovčić. Their olive groves are located in the nearby village of Mirca, an area known for its long olive-growing tradition. You can also explore the groves on foot along the Olive Paths walking trail.
For everyday shopping, visit the local market and fish market in the town centre. Fresh fruit, vegetables and locally caught fish are often the best reminder that you are spending your holiday on a Mediterranean island.
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Shopping in Supetar
Supetar has many stalls selling local products and souvenirs, especially items made from olive wood and Brač stone.
If you are looking for souvenirs with a story behind them, visit some of the small galleries in the town centre.
Atelier SU is known for its handmade wooden boats created from driftwood and materials collected around Brač. Each piece is unique and unlike anything you are likely to find elsewhere.
KA Gallery showcases the work of the Kolimbatović sisters, including paintings and handmade contemporary jewellery.
For everyday needs, Supetar is the best-equipped town on the island. Lidl, Konzum and Tommy supermarkets are all located in town, so there is no need to travel elsewhere for groceries.
Is Supetar Worth Visiting?
If you are looking for a place where you can walk to the beach, enjoy an evening stroll along the waterfront, eat well and explore the rest of the island without much planning, Supetar is hard to beat.
As the largest town on Brač, it offers the widest range of services, the best transport connections and the largest selection of shops, restaurants and facilities. Ferries to Split operate several times per day, bus routes connect Supetar with the rest of the island, and most major attractions are less than a thirty-minute drive away.
We especially recommend it to families with children, as almost all beaches are within walking distance of the town centre and there are plenty of activities for younger visitors.
On the other hand, travellers looking for vibrant nightlife and clubs may prefer Bol. Still, it is worth mentioning that Brač is generally not an island known for all-night parties. Most people come here for the sea, nature, food and a slower pace of life.
How to Get to Supetar and Get Around
Supetar is the main gateway to Brač. The ferry from Split takes about one hour and operates several times daily. Visitors without a car can also use catamaran services.
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Upon arrival at the port, taxis, car rental agencies and scooter rentals are readily available.
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When to Visit Supetar
Unlike some other places on the island that come alive only during summer, Supetar remains active for much of the year.
Many visitors consider June and September the best months to visit. The sea is warm enough for swimming, most businesses are fully open, and the crowds are significantly smaller than during peak season.
July and August bring the largest number of events and the liveliest atmosphere, but without the extreme crowds that can sometimes be found in Bol.
If you prefer active holidays, April, May and October are perfect for cycling, hiking and exploring the island without the summer heat.
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Supetar may not be the kind of place that wins you over in the first five minutes. But that is exactly its strength. The longer you stay, the more you appreciate its simplicity, convenience and relaxed pace of life—qualities that bring many visitors back year after year.
